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NJ

HAVANA CLUB X SKEPTA

Pernod Ricard and Havana Club Rum worked in partnership with brand ambassador, Skepta to launch this limited edition bottle. I made this digital campaign which included rich media ads for mobile devices and Digital Out of Home ads.

BURBERRY - THE HERITAGE TRENCH

I worked on the team that Burberry invited to pitch for their international mobile advertising campaigns. I made the visuals for this presentation, which included a live microsite that featured video and gallery content. The whole ad experience was housed within a rich media format and was specifically designed to be un-intrusive, eye-catching, informative and entertaining but at the same time, commercially viable and useful.

YARDLINK - EVENT AND SOCIAL MEDIA ASSETS

YardLink is a ‘one-stop-shop’ for the Construction Industry; they offer tool hire, construction materials, fuel and site waste management - all through an easy-to-use digital platform. I redesigned YardLink's trade event stall as well as visualised their business solution in a lighthearted, understandable vector illustration, to be used on Social Media, direct e-mail newsletters and on the website homepage.

HAWK - NEWSLETTER DESIGNS

Over a period of several years, I took this monthly newsletter for the ad tech company HAWK, through several different design and build iterations. The masthead section is composed of many layers, that use a lot of image masks and various blending modes. I designed the entire newsletters as well as building and and broadcasting them through MailChimp.

ROBERT DYAS - AUTUMN CAMPAIGN

At the centre of this campaign for the hardware retailer Robert Dyas, was a series of Digital Out of Home ‘D6’ creatives that were strategically placed close to stores in Ealing and Kensington, London. A rich media mobile strategy accompanied this outdoor campaign and the mobile ads were only served to users within a close proximity to the London stores. I made the creatives for all of these ads.

NISSAN LEAF

The ad-tech platform HAWK offers technology that has many features which can be used to run and maintain cross-channel digital advertising campaigns. This project was designed to showcase those abilities. I worked to create this mini-campaign that included Digital Out of Home ads, Rich Media Mobile ads as well as audio ads and each offering was presented in an easy-to-understand video demo.

BACK YARD CINEMA

Back Yard Cinema curate special experiential movie screenings in London. This summer campaign was designed to transport audiences away from dreary London to the sun drenched beaches of Miami and the steamy neon nightlife of Los Angeles. I designed these Digital Out of Home ads and a Rich Media microsite within an expanding ad format.

SOUTHBANK CENTRE & HAYWARD GALLERY

Southbank Centre is an art gallery, exhibition space, eatery and music venue in Central London. For me, Southbank Centre is a dream client. Therefore, for these advertising campaigns, I attempted to create Rich Media mobile experiences that surpassed normal limits. Each of the ads was a doorway into microsite that contained video, photo galleries, information and a map to help the user find the real-life location in London.

ABSOLUT VODKA - ABSOLUT WORLD

I worked with Pernod Ricard and Absolut Vodka to make a suite of interactive Rich Media mobile creatives. Users were encouraged to wipe their smartphone screen in order to reveal the new limited edition Absolut Vodka bottle that is hidden beneath. Additionally, users were invited to take part in a photo sharing mechanic that encouraged global camaraderie. These creatives were served in many international territories, including Europe, the Middle East and China.